top of page

Healthcare Research Fieldworks (JAC-SCN-20)

Updated: Jun 17


Our Senior Team are members of the Healthcare Professionals Community & adhere to best practice standards when conducting research. We provide data & information with an emphasis on operational excellence. We utilize multiple data sources for gathering intelligence, including qualitative & quantitative research.

 


Healthcare Products must deliver on Efficacy & Safety. Thus, differentiation in most Healthcare Categories is a continuous challenge. A products’ success or failure comes down to the implementation of an effective Marketing Mix. Our deep understanding of the market & ability to provide accurate data & information at scale helps you achieve higher success rates from your business & product development initiatives.

 


Our Healthcare Research Fieldworks


James Areh Cognisance® clearly understood Our Specialty Market & what was needed to further develop Our Fieldworks Services in the Market. This understanding & the ability to engage customers revealed Critical Market Information that has been invaluable to the success of Our Fieldworks Services.


  • So much so that Our Services under the Healthcare has exceeded all Standards & Expectations.

 

Our Healthcare Research Fieldworks: Our Impact


What Clients appreciate most about working with James Areh Cognisance® is the responsiveness, the passion, & the results. We have delivered essential information to help Clients focus & build successful plans aiding the success of Our Fieldworks Services in the Market


Our Healthcare Research Fieldworks: Its' Diverse Nature


Differentiation in the Healthcare sector can be challenging. We look to understand the nuances of your Market & the Customers within that Market to; hence Optimize Product & Company Positioning & Customer Experience.


We recognize the importance of the setting of these Professionals working within The Hospital Community such as follows:

  • Clinical

    • Specialists

    • Surgeons

    • Pharmacists

    • Emergency Staff

    • Nurse Unit Managers

    • Nurses

    • Allied Health Staff

  • Non-Clinical

    • Purchasing

    • Procurement & Contract Managers

    • Hospital Administration

    • Formulary & Evaluation

    • Committee Members

    • Logistics Managers  

  • Clinical

    • General Practitioners

    • Pharmacists

    • Dentists

    • Nurses / Educators

    • Consumers & Patients

    • Pharmacy Assistants

    • Dieticians  

  • Non-Clinical

    • Medicare Local Managers

    • Practice Managers

    • Health Food Store Managers

    • Pharmacy / Retail Managers

    • Distributors

    • Aged Care Facility Managers

  • Healthcare

    • Retail Pharmacies - OTC

    • Retail Pharmacies - POMs

    • Health Food Stores

    • Optometrists

    • Dentists

    • GPs & Specialists

    • Hospital Purchasing Decision-Makers

 


Our Healthcare Research Fieldworks: Our Diverse Experience


We have Extensive Experience to draw on for your Next Project whether you’re looking to understand:

  • Referral Pathways

 

  • The Market for New Therapies

 

  • Prescribing behaviour among Specialists treating Specific Patient Groups

 

  • Rationale behind prescribing decisions

 

  • Perception of your service offer by Healthcare Professionals & how to optimize the Customer Experience

 

  • Professional likelihood to recommend specific brands in a particular category.

 

  • Optimizing your service proposition for the changing Aged Care landscape

 

  • Marketing & Sales Best Practices & Company-wide Alignment


Our Healthcare Research Fieldworks: Our Diverse Approach


Our Research Approach Is tailored to achieve Optimal Outcomes for you. We Specialize in:

  • Market Exploration

  • Market Mapping & Opportunity Assessments

 

 

  • Concept Evaluation

  • Brand Equity, DFU & ATU Studies

 

 

  • Voice Of the Customer (Customer Experience) Research (VOC)

  • Segmentation (Qualitative & Quantitative)


Our Senior Team are members of the Healthcare Professionals Community & adhere to best practice standards when conducting research.


Our Healthcare Research Fieldworks: Our Healthcare Team Pragmatic Approach To Project Work


Why not Contact Our Healthcare Team?


Healthcare Products must deliver on Efficacy & Safety. Thus, differentiation in most Healthcare Categories is a continuous challenge. A products’ success or failure comes down to the implementation of an effective Marketing Mix.

 

Conducting effective research in this market depends on understanding not only the Topic in hand, but in understanding the bigger picture Business Context underpinning Clinical Decision-making, as well as engaging with the person behind the professional.

 

  • We have a Pragmatic Approach to Project Work, Designing & Delivering Research, building on the information that already exists in Our Clients’ business to get you more of what you don’t know rather than more of what you do.


James Areh Cognisance® Fieldworks are on time & in budget, but also provides extensive outputs over & above the excellent research insights. Accordingly, the outcomes of our Fieldworks project have been embraced by all stakeholders & quickly embedded into their sales & marketing activities.








 

Our Service Terms & Conditions


Note:


It is worthy to note that the Context of the word “Consumer” as used by James Areh Cognisance® widely implies either: Value-Chains, Actors, Individuals, Corporates, Communities, Sellers, Buyers, Customers, Players, Consultants, Experts, Influencers, Suppliers, Purchasers, Distributors, Supply-Chain, Distribution-Chain, Marketers, Families, Stockists, Agencies, Government, Representatives, Markets, Sectors, Users, Industries, or Beneficiaries.


 

Our Market Research, Market Surveys, Fieldworks & Data Collections Capabilities & Access are Wide Ranging.


For more information on how we can provide further insight for you, your business, or your clients, we would encourage you to contact us to Buy Now or Subscribe or Discover more.




Comments

Rated 0 out of 5 stars.
No ratings yet

Add a rating
bottom of page