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Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks (JAC-SCN-23)

Updated: Aug 20


We provide Insight & Detailed Analysis into the Brands, Companies, & Sectors across Industries. Our unique business model is constructed with a singular focus: producing the highest quality actionable Fieldworks Research in the Market.

 


With our experience across Our Research Departments, we have established both Context & Content that leads to conviction across 50 different end markets.

 


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks


The Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market consists of Sales of Beverages, Food, Ingredients, Enzymes, Enhancers, Pet Food, Pleasure Goods, Tobacco Products, & so many other Consumables / Products as Substitutes, or By-products.

 

James Areh Cognisance® provides Fieldworks in the Food & Beverages Market providing Market Numbers, Market Growth, Market-Specific Drivers & Market Specific Restraints, Market Trends, & other Market Specific Information.

 

The Food & Beverages Market is segmented in the following manner:

 

  • Food Ingredients & Additives

  • Food Products & Beverages

Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Customized Research Solutions


Our Customized Research Solutions are well crafted.


James Areh Cognisance® Food & Beverages Market Research Fieldworks provides the following Solutions below for The Food & Beverages Market such as:

  • Market Partner or Distribution Research

  • Market Sizing, Forecast & Trend Analysis

 

 

  • Market Competitor Analysis

  • Industry Analysis & Profiling

 

 

  • Market Regulations

  • Market Supply Chain Analysis

 

 

  • Market Entry Strategy Research Study

  • Market Customer Research


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements / Undertakings


Food Ingredients & Additives ?


Rapid urbanization & the increasing purchasing power of the Global Population have led to a surge in the adoption of Convenience Food. The growing demand for Food Products, in turn, has led to an upsurge in the Export & Import of Food Ingredients & Additives for extending the Shelf-life & maintaining the Quality of Food Products.

 

At James Areh Cognisance®, we help Food Ingredients & Additives Manufacturers to understand the Food Ingredients & Additives Market by offering In-depth Market Research Solutions that enable a detailed analysis of the Industry, Competitive Landscape, Market Trends, Industry Dynamics, & New Opportunities. The goal is to support Strategic Business Planning & provide up to date & reliable insights on factors impacting growth, right from analyzing market potential to understanding how Additives & Ingredients are used across categories.

 

Our Market Intelligence Solutions focus on combining Market Data, Technology Inputs, Growth Strategies to support a detailed analysis of the Competitive Landscape & Future Market Trends. By synthesizing the information collected from reliable sources, we offer insights into new opportunities & future growth potential to help Food Ingredients & Additives Companies develop strategies to become market leaders.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements (Categories 1)


Why Choose Us?


At James Areh Cognisance®, we help Food Ingredients & Additives Manufacturers to understand the Food Ingredients & Additives Market by offering In-depth Market Research Solutions that enable a detailed analysis of the Industry, Competitive Landscape, Market Trends, Industry Dynamics, & New Opportunities. The goal is to support Strategic Business Planning & provide up to date & reliable insights on factors impacting growth, right from analyzing market potential to understanding how Additives & Ingredients are used across categories.


We cover the following Categories of Food Ingredients & Additives:

  • Sweeteners

    • Identify trends impacting the use of Natural & Artificial Sweeteners & capitalize on new growth opportunities to build sticky revenue streams.

  • Food Preservatives

    • We help our clients stay agile & responsive by offering comprehensive, timely insights on food trends & market developments.

  • Colour Additives

    • Drive disruptive growth & address challenges in different end-use segments with advanced market intelligence solutions & up-to-date market insights.

  • Food Enzymes

    • Whether it’s helping with growth strategy, M&A, or implementing new business models, we provide customized solutions & in-depth insights to help Our Clients redefine business processes.  

  •  Flavors & Spices

    • Increasing demand for Flavors & Spices is expected to drive market growth, paving the way for new production, processing, & import challenges.

    • Spices

    • Seasonings

    • Flavoring Syrups

    • Concentrates

    • Seasonings Oils

  • Flavor Enhancers

    • With our industry expertise across all Food & Beverage Segments, we combine our domain knowledge & the latest industry trends to devise transformational strategies.

    • Syrups

    • Oils

    • Dressings Oils

    • Vegetable Oils

    • Flavoring Syrup & Concentrate

    • Seasoning & Dressing

    • Fats & Oils

  • Gelling Agents, Thickeners, & Stabilizers

    • We offer actionable insights to help businesses understand their market better & modify their product offerings based on market demand.

  • Nutritional Ingredients

    • The rising demand for Nutritional Ingredients will play a major role in driving growth within the F & B Market. Our Solutions can help analyze these changes & build winning strategies.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements (Categories 2)


Why Choose Us?


Other Additives / Ingredients are as follows:

  • Algae

  • Amino Acid

  • Anti-caking Agents

  • Antioxidants

  • Aromas

  • Bioactives

  • Cannabidiol (CBD)

  • Cereal / Grain Products

  • Coatings

  • Colours

  • Dough Strengtheners & Conditioners

  • Emulsifiers

  • Enzymes

  • Essential Oils

  • Fat Replacers

  • Fibres

  • Firming Agents

  • Flavour Enhancers

  • Flavours & Spices

  • Fruit & Vegetables Products

  • Hemp Extracts

  • Herbs

  • Humectants

  • Leavening Agents

  • Minerals & Trace Elements

  • Nut & Seed Products

  • Nutrients

  • Oils & Fats

  • Omegas

  • pH Control Agents & Acidulants

  • Plant Extracts & Botanicals

  • Prebiotics

  • Preservatives

  • Proteins

  • Stabilizers & Thickeners

  • Binders & Texturizers

  • Sweeteners

  • Yeast Nutrients


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Products & Beverages Engagements (Categories 1)


Why Choose Us?


Food Products & Beverages.


Innovation & new product development are crucial for driving sustainable growth in the food products & beverage industry. The challenges involved in developing new food products are rapidly increasing due to consumer demand for organic food products, particularly the rise in preference for customized, healthy food products. New product research backed with in-depth analysis of the competitive landscape has proven to aid food product development, significantly impacting production cost, product quality, & profitability.

 

Given the growing need for innovation within the food products & beverage industry, many players are turning to ad-hoc product development approaches to drive growth. This highlights a need for further research into novel new food product development methods in the food sector.


At James Areh Cognisance®, we provide actionable insights & market strategies based on an analysis of the key market trends influencing the market space for new food products & beverages. Our industry experts analyze the latest developments in the food products market to predict the future market scenario & offer granular insights on market size, competition, & emerging trends.


This approach helps companies to gain a better, unique strategic view of the consumers’ trends, product innovation, & cultural changes that will reshape the future of new food product development.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Products & Beverages Engagements (Categories 2)


Why Choose Us?


Our Food Products & Beverages Coverage are as follows:

  • Health & Wellness Foods

    • Gain product innovation insights, strategic recommendations, & understand consumer trends reshaping the health & wellness food market.

  • Packaged Foods

    • Our highly Skilled Food Packaging Industry Specialists offer Customized Solutions to help Clients magnify their Competitive Advantage by improving speed-to-market.

  • Food Service & Hospitality

    • Act upon changing market trends, drivers, & threats to achieve organizational objectives & drive profitable growth in the Foodservice & Hospitality Industry.

  • Sports & Energy Drinks

    • The Sports & Energy Drinks Segment is evolving in terms of Ingredients, Flavor, & Function, paving the way for New Growth Opportunities.


Pleasure, Lifestyles, & Luxury Consumables

  • Tobacco

  • Tobacco Products

  • Substitute Tobacco Products

  • Cigarettes

  • Cigars

  • Cigarillos

  • Smoking Accessories

  • Other Tobacco Products


Bakery & Confectionary

  • Biscuits

  • Cookies

  • Chocolates

  • Gums

  • Sugar Confectionery

  • Breakfast Cereal

  • Sugar & Confectionery Product

  • Bread & Bakery Product

  • Cookie, Cracker, Pasta, & Tortilla

 


Animal / Pet Foods

  • General Animal & Pet Food

  • Animal & Pet Food Substitutes

  • Animal / Pet Snacks

  • Animal / Pet Grains

  • Animal / Pet Oilseed Mill Products

  • Animal / Pet Meat Products

  • Other Animal / Pet Food

  • Animal Nutritions & Nutritionals


Alcoholic & Non-alcoholic Beverages


With demand for Alcoholic & Non-alcoholic Beverages driven by Consumer Preferences & Demographics, it’s crucial to understand the Business Environment to succeed.

  • Beer

  • Sodas

  • Wine

  • Coffee

  • Cocoa

  • Tea

  • Naturals

  • National Drinks

  • Juices

  • Soft Drink

  • Ice

  • Brandy

  • Shakes

  • Spirits


Frozen, Cold & Refrigerated Food


Companies in the Frozen Food Market must take calculative & well-executed measures to ensure Business Continuity amid the crisis.

  • Frozen Food

  • Canned Food

  • Frozen Fruit & Veg

  • Frozen / Canned Fruit

  • Frozen / Canned Vegetables

  • Milk

  • Butter

  • Cheese

  • Ice Cream

  • Frozen Dessert

  • Other Dairy Products

  • Raw Milk

  • Processed Milk Products

  • Dry, Condensed, Concentrated, & Evaporated Dairy

  • Dry, Condensed, Concentrated, & Evaporated Dairy Substitutes

  • Dairy Substitute Products

  • Dairy Alternatives

  • Protein

  • Meat Products

  • Poultry

  • Seafood

  • Processed Foods


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Snacks & Bakery Engagements (Categories 1)


Why Choose Us?


Snacks & Bakery (Functional)

 

Bakery & Snack Products are an essential part of everyday diets across Africa, & as such they are highly impacted by the latest F & B trends, latest Consumer Insights, Product Updates & Innovations happening in this space, covering Marketing Strategies & Claims, Sourcing of Ingredients & Applications especially & quick on-the-go treats. As health became the focus of eating habits, priority was initially given to avoiding dietary evils & monitoring portion control due to the increasing number of people across Africa classified as overweight or obese.


However, in recent years, consumers have adopted a broader concept of what constitutes a healthy diet. Some of the current major trends in healthier baked goods & snacks include:

  • Plant-based Products & Ingredients (like Vegetables, Whole Grains & Legumes, for example).

  • Healthier Fats & Oils.

  • Functional Products such as those with added Fibre or Protein, or Ingredients intended to improve Digestive Health, Brain Health, Mood, etc.

  • Smaller Portion Sizes – a trend that has been given an unexpected boost from the COVID Crisis, as Individual Portions have gained favour due to Hygiene Concerns.


In addition to the health aspect, the category is also being transformed by growing Consumer Interest in a Product’s Content.

  • Consumers want reassurance that ingredients used are real & authentic & are free from Chemicals & Artificial Ingredients that are harmful to their health.

  • They look for Clean Label Products with Natural Ingredients.

  • They also increasingly care about the Environmental Impact of certain ingredients such as Palm Oil.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements (Categories 3)


Why Choose Us?


Plant-based

 

  • Plant-based Products.

  • Plant-based Food & Drink.

 

Insights into marketing strategies, sourcing of ingredients & product applications with leading industry experts about which products are trending, which on-pack claims resonate most with consumers, & how to ensure repeat purchase as well as growing consumers’ interest in your brand.

 

Plant-based Products have exploded in popularity in recent years. In Africa, sales of Plant-based Food & Drink are outpacing overall Food Growth five folds. Retail Data from March 2020 shows that grocery sales of Plant-based Foods that directly replace Animal Products have grown 29% in the past two years to reach $5 billion. From 2018 to 2020, plant-based sales grew 49%, according to a report published by the EU-funded Smart Protein. The report found that categories like Alternatives to Cheese & Fish had grown at triple-digit rates.

 

Sales are being driven by concerns for Environmental Sustainability & Climate Change – both long-term global challenges – & by the fact that younger consumers put greater importance on making purchasing decisions informed by Environmental Concerns than Older Generations.

 

Despite its current ‘on-trend’ status, the Plant-based Sector must overcome some significant hurdles before it becomes truly mainstream. It must adapt to consumers’ different lifestyles & the need for different dining occasions. A wider variety of product options, better Sensory Appeal & ‘Cleaner’ Ingredient lists are key for this market to grow. Despite these hurdles, there are plenty of opportunities for new product applications & the amount of new product launches is extraordinary.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements (Categories 4)


Why Choose Us?


Beverages (Innovative)

  • Milk Alternatives

  • Nutritional Beverages

  • Protein Shakes

  • Energy Drinks

  • Functional Beverages

  • Meal Replacements

  • Ready-to-drink Tea

  • Ready-to-drink Coffee

  • Carbonated Soft Drinks

  • Innovative Formats - Powder & Tablets

  • Botanicals Beverages

  • Herbal & Spice Beverages

  • Adaptogenic Blends

  • Ayurvedics Beverages


Insights into Marketing Strategies, Sourcing of Ingredients & Product Applications with leading industry experts about which products are trending, which on-pack claims & health benefits resonate most with consumers, & other issues being tackled by the Beverages Category, covering Marketing Strategies, Ingredient Innovations & Applications.

 

The Beverage Isle is being transformed by the Plant-based, Heath & Wellbeing & Sustainability Trends. According to the data Milk Alternatives, Nutritional Beverages (Protein Shakes, Energy Drinks, Functional Beverages & Meal Replacements), & Ready-to-drink Tea & Coffee are among the star performers when it comes to sales growth within the category.


Consumers are looking for Healthier Options for their Soft Drinks, Energy Drinks, as well as Alternatives to Alcoholic Beverages, preferably something with unexpected flavour twists. Another long-term focus within the category is Sugar Reduction. Carbonated Soft Drinks that have a reduced sugar content tend to drive higher sales within Africa, according to data. And according to data from the Africa Soft Drinks, & Beverage Producers have cut added sugars in soft drinks by an average of 14.6% from 2015 to 2019, outpacing an EU target for a 10% reduction by 2020.

 

Innovative Formats are also gaining importance as many consumers reach for Powder & Tablets that they can add to their Water Bottle On-the-go or to Customize at home. Within Hot Drinks, Tea Brands are removing plastic from Tea Bags & investing in more Sustainable Materials.

 

Ingredients such as Botanicals are increasingly used in Beverages for their Health Benefits, which include supporting the Immune System but also Tackling Stress & Anxiety. The percentage of new product launches containing Floral Ingredients grew from 7% in 2015 to 14% in 2020, while those with Herbal & Spice Ingredients grew from 8% to 10% over the same period, according to data.

 

Botanicals & Adaptogenic Blends & Ayurvedic Ingredients are emerging as an important area for Premium Teas. However, Soft Drinks are also increasingly looking to delivering functional benefits alongside working on more Natural Ingredient Lists & Sugar Reduction.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements (Categories 5)


Why Choose Us?


Health & Wellbeing (Functional)

  • Fortified / Functional Food

  • Healthy & Sustainable Diet

  • Immunity-enhancing Products

 


Insights into marketing strategies, sourcing of ingredients & product applications.

 

According to data, global sales of Fortified / Functional Foods reached $292 billion in 2021, up from $274 billion in 2020. In Europe, as much as 56% of consumers claim to eat Healthy & Sustainable Diet most of the time. This is also why health is one of the main drivers for innovation for the F & B industry in the region alongside Sustainability & Indulgence. Some of the biggest trends within Functional Foods as identified by IFT are Immunity Boosting Ingredients, Staying Fit, Weight Management, Mental & Emotional Health & overall Disease Prevention which links to Healthy Ageing.

 

According to FMCG Gurus, as consumers in Africa look to boost their Immune System, Functional Foods will continue to grow in popularity. Consumers will be interested in both recognized & new ingredients that offer maximum efficacy when dealing with Health Solutions.


Africa is the most lucrative market for Immunity-enhancing Products & leads the way for Product Launches. Forty-one percent of global new Food, Drink, & Healthcare Products making an Immunity Claim in the past five years were launched in Europe, followed by 34% in Asia, 10% in North America, & 9% in Latin America, according to data.

 

There is also the notion of holistic health that is fueling interest. FMCG Gurus found that almost as many global consumers were planning to improve their General Health & Wellness (60%) throughout 2021 as those who wanted to improve specific health outcomes, such as Heart Health (65%) & Immunity (64%). 


This presents opportunities for Functional Food & Drink Manufacturers to develop products that support Emotional as well as Physical Health. This means that many consumers will find appealing products that are positioned around aiding several areas of Health simultaneously, such as improving for example Immune Health, Digestive Health, & Sleep Health.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements (Categories 6)


Why Choose Us?


Protein (Specialized)

  • Protein-boosted Products

  • Plant-based Protein Option

  • Breakfast Cereals & Dairy Products

  • Sports Protein Diets

  • Baked Goods & Snacks

 


Insights into marketing strategies, sourcing of ingredients & product applications.


Protein has become a purchase driver for many consumers, from mainstream shoppers seeking products for Satiety & Weight Loss, Post-workout Recovery, or to help prevent the Age-related Muscle Loss known as Sarcopenia, to Sports People looking for Protein-boosted Products to build muscles & improve performance.


Due to this high level of interest, Protein is increasingly highlighted on-pack for a wide variety of Foods, across many categories from Breakfast Cereals & Dairy Products to Baked Goods & Snacks. Key questions about these products remain to be addressed, however.

 

What is the Quality of the Proteins used & how appealing are they from a Sensory Perspective?


The quality of a protein is determined by assessing its essential amino acid composition, digestibility, & the bioavailability of amino acids. Proteins from Dairy, Soy & Wheat currently are the most widely used Proteins in the Food Industry, but they all are among the most common allergens, & each has different functionalities.


Soy Protein is the most common Plant-based Option, but some consumers – especially in Europe – are worried about its links with deforestation. Product developers must consider the concerns of their target market, as well as the Protein Source & Application, when considering which Protein Ingredients to use.


Our Foods, Food Ingredients, Drinks, Beverages, & Nutrition Market Research Fieldworks: Our Food Ingredients & Additives Engagements (Categories 7)


Why Choose Us?


Dairy & Dairy Alternatives

  • Dairy Alternative Market

  • Plant-based Dairy Alternatives

  • Dairy & Dairy Alternative

 


Insights into marketing strategies, sourcing of ingredients & product applications.


While the Dairy Alternative Market gains in popularity, its share of the market remains small in comparison to conventional dairy, at about 2.5% of the European Market, according to analysis from data – although it expects this to increase to 4.1% by 2025.


However, despite the dairy sector’s dominance, major players in the industry take the rise of Plant-based Dairy Alternatives seriously, with many acquisitions happening in the space proving that there is expected growth within both categories. Hence, while companies buy into the Plant-based Space by purchasing known brands, key questions remain:


Which marketing Strategies & Product Innovations will drive growth in both categories & how will these categories influence one another? And, considering the growing number of Flexitarians, what new products do dairy producers have to offer these consumers, & how can the market penetration of plant-based products be accelerated?


One thing is certain, there is a lot of innovation happening in both the Dairy & Dairy Alternative Categories. Marketing Strategies need to be updated to meet New Consumer Needs; New Ingredients are being launched at a fast pace, & there is a drive towards more sustainable processing technologies. Dairy Alternative Products like Cheese for example, which have been hard to replicate in terms of taste & texture, could be revolutionized by precision fermentation & other processes.








 

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Mar 28
Rated 5 out of 5 stars.

great piece

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